Get your product development teams deliver better outcomes - together
Verdana Health Advisory partners with R&D and Technology leaders in complex health organizations to modernize development processes, strengthen cross-functional collaboration, and elevate the quality of what teams deliver.
Our services
Verdana works with R&D and product development organizations on three connected fronts:
Product Development Process
What we do:
Current-state assessment, workflow and stage-gate redesign, and operating model improvements that reduce friction across the development lifecycle.
Work often involves modernizing traditional phase-gate or waterfall processes — introducing iterative, Agile, and Lean practices where they fit, while preserving the rigor and traceability that regulated work requires.
Impact:
Less friction, fewer handoff failures, clearer decision points, and faster, more predictable delivery without compromising rigor.
Cross-Functional Collaboration
What we do:
Align R&D, product, engineering, clinical, and quality functions around shared goals, governance, and decision rights.
This often includes establishing product-oriented operating models, Agile delivery practices, and team structures that hold up under the realities of complex, multi-stakeholder development.
Impact:
Teams move faster when ownership is clear and the operating cadence is built for the work, not inherited from how things have always been done.
Quality of Output
What we do:
Strengthen the standards, review mechanisms, and feedback loops that determine whether teams deliver work the organization is proud of.
Impact:
Quality is a system, not a stage — and it improves when the system improves.
Our impact
Selected engagements
Mount Sinai Health System
Improved team productivity by 56% under 3 months
In collaboration with T2 Tech scaled process transformation work from a single Access program to the full Revenue Cycle Management portfolio, with an enterprise-wide transformation path underway.
Focus areas include program-to-portfolio operating model design, cross-team collaboration, and delivery effectiveness across a complex health system environment.
Memorial Sloan Kettering Cancer Center
Increased team velocity by 34%
Health Consumer Portfolio: Established best-in-class product development practices across R&D, technology, and clinical groups.
Multi-National Telehealth Provider
Alignment to $20M in funding with projected 3-year ROI of 280%
Led the cross-functional alignment effort behind an integrated care solution that had stalled for two years across multiple business units following acquisition.
Developed a unified product vision, strategy, and KPI framework with C-suite and business unit leadership, then co-created the tactical roadmap with delivery teams to leverage existing resources.
Who we are
Led by Anne Baskakova, Verdana Health Advisory partners with Series A and B Health-Tech companies at critical growth moments.
We offer 50+ years of combined years of experience in digital health. We bring senior product leadership to teams navigating roadmap bloat, stalled product-market fit, or inefficient delivery.
With deep experience across B2B, B2B2C, hospitals, and regulated healthcare environments, we bridge strategy and execution to help founders turn product investment into real progress.
Our work is grounded in one principle: build only what matters, execute efficiently, and compound value over time — without unnecessary headcount or burn.
Contact us
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